Friday, 16 January 2015

Album Poster Design 3


This is the third poster design that takes a different approach to the previous two designs. This design follows the house style that is an interactive perspective of the stop motion animation, showing each promotional piece as a step in the development and production of the video itself. Therefore, the poster is less conventional. 

The same type of font and layout is used as before:
Singer's name, album title, bonus information and date a release. 
However, this time, the characters don't take up most of the space. Instead they are smaller and spread out in what may seem like random places at different angles. This is to promote the idea that the video is still in production, showing characters spread out on the desk ready to be animated. The album in the centre, takes up most of the space, showing the importance of the cover to make it easy to remember for the target audience. The album appears to be on a white square background representing the paper used to create the white background in music video. It also draws the eye to in section of the poster, as the white frames the cover, providing it with more attention. 


I also took a photo of some earphones to placed then in the corner to point out what the poster is advertising and suggests that while creating the music video, the creator of the video was listening to music by the singer in question (John Legend) which is true, as listening to song would allow for the animation to keep up with the pace of the lyrics.

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